Wednesday, September 7, 2011

Vegetarian, Lactose Intolerant, Gluten-free and Food Allergy Alert Cards Now Available to UK, Canadian and Australian Travelers from SelectWisely

Wayne, NJ June 6, 2005

SelectWisely has expanded distribution of its food translation cards to international markets. In addition, the company has added three new languages to its portfolio, a new Restaurant Card in English and international shipping.

International Markets

In response to growing demand from the UK, Canada and Australia, SelectWisely customers can now order food translation cards over the internet and have those cards shipped to over 60 countries worldwide. Recent web site enhancements now enable SelectWisely to accept international credit cards and shipping destinations.

New Languages

Customers with food allergies and food restrictions can now order cards in Japanese, Swedish and Thai, which brings the total number of languages that SelectWisely offers to fifteen. In addition to foreign travel, the same cards can be used in local Japanese or Thai restaurants when ordering meals.

Restaurant Cards in English

The new &194;“Restaurant Card in English&194;” is for individuals with serious food allergies who need to communicate their concerns to wait and kitchen staff in local restaurants. The card is designed to be taken from waiter to chef in order to assure the customer that everyone understands the seriousness of their particular food allergy. Focus group testing on this card has been very positive.

SelectWisely now offers cards in:

&194;&183; 15 different languages. (French, Italian, Spanish, Greek, German, Russian, Polish, two forms of Chinese, two forms of Portuguese, Japanese, Thai, Swedish and English)

&194;&183; Over 40 different foods. (Meat, fish, shellfish, pork, poultry, etc., as well as common allergy-producing foods such as nuts, peanuts, milk, shellfish, and eggs)

&194;&183; Eight types of cards in the following categories:

  • Food allergies
  • Vegetarian
  • Lactose Intolerance
  • Gluten-free

About SelectWisely

Launched in 2004, SelectWisely offers individuals a simple, customized tool to communicate their food preferences while traveling in foreign-speaking countries or dining in local restaurants. The SelectWisely web site allows customers with food allergies, restrictions or sensitivities to create wallet-sized, laminated food translation cards specific to their needs. For more about the company, complete language and food offerings, ordering instructions and card examples, visit http://www.selectwisely.com.

Contact Information:

Pam Ahlberg

SelectWisely

973-347-7477

http://www.selectwisely.com

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